Every real estate agent has AI now, how sellers spot real expertise

A homeowner recently asked me to review a listing presentation prepared by another real estate agent. It was impressive. The pricing analysis was organized, the marketing plan included video, social media and buyer targeting, and the language was polished throughout. A few years ago, a presentation

How Sellers Are Using Smart Cameras To Eavesdrop on Homebuyers: ‘Consider Yourself in a Reality Show’

Smart home security was designed to keep burglars out, but it's increasingly being used to keep tabs on potential buyers—creating a tense new dynamic in the real estate market. Almost three-quarters (72%) of recent homebuyers say they have either seen or suspected cameras, microphones, or recording

NEXA’s Mike Kortas criticizes loanDepot, pitches LOs to switch companies amid ongoing lawsuit

An ongoing feud between loanDepot and NEXA Lending was brought to light again this week through a social media posst authored by NEXA CEO Mike Kortas, which urges loanDepot loan officers to join NEXA. In the post, which begins with the line “Attn: Loan Depot Loan Officers,” Kortas offered a year of

Mortgage Calculator: Here’s How Much You Need To Buy a $430K Home at a 6.66% Rate

Mortgage rates continued their upward momentum this week, as the average rate on 30-year fixed home loans hit 6.66% for the week ending July 30, up 8 basis points from 6.58% the previous week, according to Freddie Mac. This marks the highest average rate in one year. Despite this notable surge, curr